How a music teacher became a full time Muralist with Kailey Rorer

Podcast Show Notes

From Music Teacher to Full-Time Muralist with Kailey Rorer

In this episode of The Small Business Journey Show, I’m sitting down with my real-life friend, Kailey Rorer — a muralist who completely transformed her life and career, without any formal art background.

Kailey shares her inspiring story of going from music teacher to full-time artist. What started as selling small art pieces on Facebook and painting a wall in her own home turned into something much bigger — and ultimately led her to building a thriving mural business.

We talk about how murals can completely transform a space, elevate a brand, and become a powerful marketing tool. As a coffee shop owner herself, Kailey has seen firsthand how murals create recognition, bring people in the door, and provide real return on investment for businesses.

We also dive into the importance of surrounding yourself with other entrepreneurs — having people who truly understand the highs, lows, and everything in between. Kailey shares her experience attending my Small Business Retreat, how it helped shape her morning routine, her mindset, and the business strategies she still uses today.

This conversation is also a personal one. Kailey and I talk about our friendship, the power of collaboration, and how supporting one another can open doors you never expected.

Her story is such a beautiful reminder that you don’t need permission, credentials, or the perfect plan to start. Sometimes, it begins with saying yes to something new.

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In this episode, we talk about:

• Kailey’s transition from music teacher to full-time muralist

• How she started selling art on Facebook

• How painting one wall changed everything

• How murals transform businesses and spaces

• Why murals are a powerful marketing investment

• Owning a coffee shop and seeing mural ROI firsthand

• The importance of entrepreneurial friendships

• Her experience at the Small Business Retreat

• How retreats and community can shape your habits and mindset

• The power of collaboration in business and life

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About Kailey Rorer

Kailey Royer is a full-time muralist and business owner who creates custom murals for homes and businesses. Her work helps brands stand out, create memorable spaces, and connect with their audience in a meaningful way. She also co-owns a coffee shop, The Greenhouse in Sycamore IL with her husband, giving her a unique perspective on how art and business intersect.

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Connect with Kailey:

www.instagram.com/kaileyrorer

Kailey Rorer | Mural Artist

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Connect with Chanla:

Instagram: @chanla.chau.cosmetics
Podcast: The Small Business Journey Show
Retreats & Events: www.thesmallbusinessretreat.com